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True Blue Initiative – Finding Past FFA Members Campaign for the Nebraska FFA Foundation

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The True Blue Initiative is a new program directed at locating and connecting past Nebraska FFA members, as well as FFA parents and other supportive individuals to the Nebraska FFA Foundation. Although the exact number of past FFA members in Nebraska is unclear, it is safe to say there are thousands of farmers, ranchers and other business people who have participated in Nebraska FFA. There are also thousands of supportive FFA parents, grandparents and other relatives, along with many other individuals, who have a close connection to FFA. The True Blue Initiative will give these individuals the opportunity to register with the Foundation. By doing so, they become a part of a “community” of FFA supporters around the state. It is important that FFA knows who our past members and supporters are – allow them to share what FFA has meant to them – keep them informed on what FFA is doing today – and allow them to support the FFA, if they choose, with their time, talents and financial contributions.

Available for sponsorship in the True Blue Initiative is a bundled package which includes the newsletter, website and chapter placemat program.  Four organizations have the opportunity to have the following prominent visibility in key communication vehicles for the Nebraska FFA Foundation:

  • Logo Placement on the newsletter, website and placemat. 
    • The newsletter will be done three times a year, beginning in 2010 – April/May, August/September and November/December – going to all current supporters, prospects and True Blue registrants.
    • The website is the vehicle we use throughout the year, to share current information about FFA members, chapters and programs, as well as the fundraising programs of the Nebraska FFA Foundation.
    • The placemat program started in 2009.  We provide placemats to local FFA Chapters to use for their annual awards banquet.  Over 19,000 were given out for the 2010 Chapter Banquet season, to 90+ local FFA Chapters across the state. 
  • Recognition in all press releases regarding the program activities.
  • Recognition in all promotion of the program activities.

Producers Livestock, Lextron Animal Health and Pioneer Hi-Bred International, Inc., are three of the four supporters for this program in 2010.  We are looking for one additional organization to provide $5,000 each, as the lead sponsors this year for the True Blue Initiative.

 

To learn more about these sponsorship opportunities, contact Tammy Meyer, Nebraska FFA Foundation Executive Director at 402.472.5224 or tammy@neffafoundation.org.